Fortunately we have made huge strides in building the marketing services component of our interactive business. Key aspects of this space have always proven to be counter-cyclical to the economy. Unsold inventories, and reduced consumer demand call for real action. These actions, and frankly increased spending usually come in the areas of sales promotion, email marketing, discounting, incentives, sweepstakes, and even liquidation sales. We are incredibly well positioned to support our clients in these areas.
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The Economy: Sales Promotion
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This page contains a single entry from the blog posted on April 2, 2009 8:22 PM.
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